“Vi ses vid grillen!” was a summer promotional campaign by ICA, centered around the theme of barbecuing and outdoor cooking. 

The concept included a series of videos, ranging from recipe-focused videos, to DIY tutorials. There were also reaction-style videos and historical segments. In total, the campaign produced 19 videos.

My role was to contribute to the visual aspect of the campaign by creating motion design and thumbnails for the videos. This involved crafting visually appealing and cohesive graphics that adhered to the established graphic identity of the campaign.